Cevan LongWeb Design + CRO

Web design for New London businesses.

I'm Cevan Long, a web designer and conversion rate optimization (CRO) specialist based in Lisbon, about 30 minutes north of downtown New London.

I design and build WordPress and Shopify websites for local businesses, then stay on as your long-term website partner, so the site keeps bringing in calls, bookings and sales.

My company, Movy Media, has been building websites since 2019: 120+ built and maintained so far, with 5.0 stars from 11 Google reviews.

Start a conversationSee the local work

5.0 stars from 11 Google reviews

Updated November 7, 2026

Home base is Lisbon. The patches are local missions, pinned on the town each business is in. Pick one to see the mission.

Built for businesses down the road. Local missions

A few of the New London County organizations and businesses I've designed and built websites for.

None of these is inside New London itself yet, so I'll say that plainly. The nearest are a short drive north: Jarrad Horsley Realty in Uncasville, Anchor Luxury Watch Co. in Oakdale and Nyman Services in Salem.

The Norwich Community Development Corporation and Global City Norwich are at the head of the Thames, and Anchor Home Inspection covers the whole county, New London's neighborhoods included.

Together they are the kinds of businesses New London runs on: real estate, trades, retail and the organizations that hold a city together.

Built for the Whaling City. Web design for New London businesses

New London sits where the Thames opens into Long Island Sound: a compact city of about 27,000 with a working waterfront and a downtown of brick storefronts along State Street and Bank Street.

Connecticut College and the Coast Guard Academy on the north side, Lawrence + Memorial Hospital on the south, and Union Station putting Amtrak, Shore Line East and the ferries steps from downtown.

The customers are a wider mix than most towns see: people who live here all year, students and cadets every fall, hospital staff on a break, and visitors off a ferry or a train searching for lunch on a phone. Almost all of them search, look at 3 or 4 results, and pick the one that looks trustworthy and answers the question.

Population
About 27,000
From Lisbon
About 30 minutes
Downtown
State Street and Bank Street
Institutions
Connecticut College, the Coast Guard Academy, L+M Hospital
Visitors arrive by
Amtrak and Shore Line East, the Cross Sound ferries, Ocean Beach Park
Roads
I-95, Route 32, the Gold Star Bridge

Who does business here

  • Restaurants, bars and coffee shops
  • Shops on Bank Street
  • Contractors and trades
  • Medical and dental offices
  • Real estate agents
  • Nonprofits and arts organizations

What a site here needs

  1. Clear and fast on a phone

    Your service and New London in the title and on the page, hours and location where a visitor looks first.

  2. Reviews and a tap-to-call button

    Your Google reviews on your own site, and the call one tap away for the visitor who just got off the ferry.

  3. A page for each town you serve

    Waterford, Groton and Montville each get a page written for that town, not a copy with the name swapped.

  4. Then it keeps improving

    After launch I watch what visitors do, find the step where they leave, and fix that first.

From clients down the road. Local reviews

2 of the Google reviews, word for word, from clients a short drive from Lisbon. Every review is on the home page in full.

“He took my ideas and weaved in his technical genius to create an absolutely beautiful website that in only a couple weeks is already ranking with Google.”

Ryan Hartman, Anchor Luxury Watch Co., Oakdale Google review

“Our website is more involved and comprehensive than we could ever have expected for a pediatric primary care office. Cevan definitely is attentive to detail, very communicative, and amazing at staying on brand while adding his own creativity and flair.”

Brittany Molkenthin, Grow With Me Pediatrics, Canterbury Google review

Found, trusted, contacted. What local customers look for

Most people pick a local business in a few seconds on their phone. Every site I build is set up for those 3 steps.

Go / no-go poll

  1. Found in local search

    Service area pages for the towns you cover, and on-page SEO built around the searches your customers actually make.

    Go
  2. Trusted at first glance

    Your Google reviews on your own site, real photos of the people behind the business, and your hours and service area where people look for them.

    Go
  3. Easy to contact

    Tap-to-call on every screen, short forms that work on a phone, and tracking on calls and forms, so you can see what the site brings in.

    Go

What the county’s websites do today

50 independent New London County small business sites, measured in November 2026.

  1. Load their main content within 2.5 s on a phone4 of 49
  2. Have tap-to-call on the home page41 of 49
  3. Show reviews on the home page30 of 49
  4. Published anything dated in the past year15 of 50
  5. Rate Strong on Google’s E-E-A-T7 of 50

Close enough to meet. Where I work

I'm based in Lisbon, and most of New London County is within about 30 minutes, so meeting up now and then is easy. Most of the work happens over video calls and email, which keeps projects moving.

Towns I work in, and the drive from Lisbon

  • Lisbonhome base
  • Norwichabout 15 min
  • New Londonabout 30 min
  • Grotonabout 35 min
  • Mysticabout 40 min
  • Stoningtonabout 45 min
  • Montvilleabout 20 min
  • Waterfordabout 30 min
  • East Lymeabout 30 min
  • Ledyardabout 25 min
  • Griswoldabout 10 min
  • Prestonabout 10 min
  • Colchesterabout 25 min
  • Salemabout 25 min

Also serving: Norwich · Waterford, East Lyme and Niantic · Groton, Mystic and Stonington · Ledyard and Montville · Colchester · New London County

What I've built, by industry. Industries

Every mission on the patch wall, by the kind of business it was built for. Local ones are marked with their town.

From kickoff to long-term partner. How it works

About 12 weeks from the kickoff call to launch day, then ongoing updates and improvements for as long as we work together.

  1. T-12 weeksDiscovery kickoff
  2. T-10 weeksDesign
  3. T-7 weeksBuild
  4. T-3 weeksFeedback and testing
  5. T-0Launch
  6. T+ every monthMaintenance and support

See the whole process

Questions local businesses ask. Common questions

Can we meet in person?

Yes, on occasion. Most of the work happens over video calls and email, which keeps things moving, but I'm glad to meet up with local clients around New London County when it helps.

Have you built websites for businesses in New London?

Not inside the city line yet, and I'd rather say so than pretend.

The nearest are a few minutes up Route 32 and the river: a real estate agent in Uncasville, a watch dealer in Oakdale, an excavation contractor in Salem, 2 Norwich organizations, and a home inspector who covers the whole county, New London included.

What kinds of New London businesses are a good fit?

Any small business whose customers find it by searching: restaurants and bars downtown, shops, contractors and trades, medical and dental offices, real estate agents, and the nonprofits and arts organizations that give the city its character.

If the site's job is to bring in calls, bookings or sales, it's a fit.

A lot of my customers are visitors. Does local SEO still matter?

More, not less. Someone stepping off the ferry or the train searches "near me" on their phone and picks from the first few results, so your page needs New London on it, your hours and your location where they look, and a tap-to-call button.

The same page serves the people who live here all year.

Do you help with local SEO and Google Business Profile?

The website side is mine: on-page local SEO, your Google reviews shown on the site, and pages for the towns you serve.

Your Google Business Profile gets you into the map results, and I'll point out what it needs so the profile and the site work as a pair.

How long does a new website take?

About 12 weeks from the kickoff call to launch day. That covers discovery, design, the build, and a round of review and testing on a private staging site.

After launch the work keeps going, with updates, monitoring and monthly improvements.

What happens after launch?

Launch is the start, not the finish line. You'll have a dedicated, long-term website partner: send me content updates and changes whenever you need them, and I take care of them.

I also keep the site updated and monitored, send monthly reports, and make improvements based on what visitors actually do.

Who owns the website and the domain?

You always own your domain. It's registered in your name, not mine, because you should have full control of it. The website itself becomes fully yours once the balance is paid at the end of your one-year term.

Ready when you are. Your mission next

Tell me about your business and what the site needs to do. I'll reply personally, and if you're nearby, we can meet up.

5.0 stars from 11 Google reviews

Cevan LongWeb designer and CRO specialist in Lisbon, CT

What happens next

  1. I read your answers myself, and your current site if you have one.
  2. I reply personally within 24 hours, with a few questions or a time to talk.
  3. We set up a call to plan your launch.

Step 1 of 4

What are we launching?
What should it do for you?
When would you like to launch?
How can I reach you?